There were rumours last year about the perfume containing Gaga's blood and that it would smell like semen and blood. It was a leaked idea, because Gaga has requested the essence of blood and semen, not the actual smell, but the fragrance batch WAS mixed with a sample of her real blood!
According to The Daily Mail, the mixture, which is black like the “soul of fame,” but quickly turns invisible when you spray it on your skin (also like fame,) contains some of Gaga’s DNA. You can literally wear her DNA on your body and in your hair!
About the add Lady Gaga expressed to Vogue:
“We thought, Let’s just make the most epic fragrance campaign of all time and let’s not care at all about whether they can even print it or show it on TV. Let’s just do everything we ever dreamed of. We basically did this purely for the pleasure of working together. We were just sort of sitting in the corner going, I can’t believe they are letting us do this!”
Fame is now available in stores worldwide.